Our purpose is to help people, businesses and society prosper in good times and be resilient in bad times.

We deliver on our promise through teamwork, respect, integrity and a genuine desire to make life better for our customers, employees and communities. As Canada's largest provider of P&C insurance, it is our responsibility to pave the way forward. With purpose-driven innovation and an inspired culture driving positive change, we are all committed to make a difference. And we will always support each other in achieving our ambitions to grow, connect and live a life with purpose.

Success means more than results. It's about being true to our values that shape who we are and how we operate.


[ We behave with integrity ] [ We respect each other ] [ We are customer-driven ] [ We strive for excellence ] [ We are socially responsible ]